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Privacy Policy

Effective

July 15, 2026

First published July 1, 2026

This Privacy Policy explains the types of information Liown Capital Corporation (“Liown Capital,” “LCC,” “we,” or “us”) may collect from you or that you may provide, and our practices for collecting, using, maintaining, protecting, and disclosing that information.

1. Introduction

This policy applies to information collected when you visit https://liowncapital.com, contact us, interact with Liown Capital through another channel, or otherwise engage with services or brand operations for which Liown Capital determines how personal information is handled. It applies to information collected both online and offline.

Children Under the Age of 16

Our Website is not intended for children under 16 years of age. We do not knowingly collect personal information from children under 16. If you are under 16, do not use the Website or provide information about yourself to us. If we learn that we collected personal information from a child under 16 without verified parental consent, we will delete it.

2. Contact Information

Questions, complaints, and privacy-rights requests may be submitted through the following channels:

  • Email: legal@liowncapital.com.
  • Online: visit our Contact page for current contact information.
  • Mail: Liown Capital Corporation, 621 Lunar Avenue, Brea, California 92821.

3. Scope

This policy applies to users of Liown Capital services and operations in the United States. Liown Capital’s primary audience is in the United States. The Canada Privacy Rights section below applies when we handle personal information relating to a resident of Canada.

Portfolio brands, retailers, marketplaces, and third-party platforms may maintain separate privacy notices for information they collect directly. Their notices govern their independent practices.

4. Data Practices and Notice at Collection

The following table describes categories of personal information that may be collected, the sources and purposes associated with that information, categories of recipients, and general retention periods. It serves as our Notice at Collection and summary of practices during the preceding 12 months.

Category Sources Business purposes Recipients Retention
Identifiers, including name, IP address, and email Directly from you; cookies and similar tools; social-media, analytics, AI, and commerce-platform partners. Communications; fulfillment support; marketing; security; analytics; and service personalization. Service providers; advertising and social-media platforms; analytics and AI-platform partners, where applicable. For an active relationship and generally up to three years afterward.
Customer records, including billing and shipping details Directly from you; retailers, marketplaces, commerce services, or authorized agentic storefronts. Payment support, fulfillment, shipping, customer service, accounting, and fraud prevention. Payment, fulfillment, logistics, marketplace, and AI-platform service providers, where applicable. Generally seven years where needed for tax, audit, or legal requirements.
Commercial information, including purchase history Directly from you; retailers and marketplaces; automated operational tracking. Customer support; trend analysis; inventory planning; reporting; and business intelligence. Analytics and operational service providers. Generally five years after the most recent purchase or interaction.
Internet activity, including browsing and interaction data Cookies, pixels, web beacons, server logs, and analytics or personalization providers. Website operation; security; analytics; optimization; personalization; and advertising measurement. Analytics, advertising, and social-media service providers, where applicable. Generally up to 26 months.

Marketing intelligence and customer enrichment

We may work with analytics and enrichment providers to supplement baseline customer identifiers with publicly available commercial or professional signals and group users into marketing segments. These models are used as internal advisory tools. They are not intended to process sensitive personal-information categories or make automated decisions about pricing, eligibility, or access to services.

Personalization and online advertising

Where Liown Capital or a participating brand offers a cart, checkout, or other transaction experience, service providers may process real-time session data - such as clicks, impressions, and browsing paths - to optimize offers or personalize the experience. Providers acting on our behalf are contractually restricted to authorized purposes.

Advertising, analytics, and personalization providers may use cookies, pixels, JavaScript tags, or similar tools to collect IP address, device and browser information, pseudonymous identifiers, and interactions with websites or services. Some providers may receive information entered into a web form before it is submitted where their technology is present. For industry opt-out information, visit optout.aboutads.info.

5. Sharing and Disclosure of Information

We may disclose personal information to a third party for a business purpose, to perform a contract, or for another legitimate purpose. Business-purpose disclosures are made under agreements that describe the permitted purposes, require appropriate protection, and restrict unauthorized use.

  • Legal compliance: to comply with law, legal process, or a valid law-enforcement request.
  • Business transfers: in connection with a merger, acquisition, financing, restructuring, or sale of assets.
  • With your consent: for an additional purpose you authorize.
  • Service providers: for hosting, security, communications, analytics, fulfillment, logistics, accounting, or other operational support.
  • AI and agentic storefront partners: when you initiate an inquiry or transaction through an authorized AI assistant or agentic storefront.

For an authorized AI or agentic interaction, transaction-related data - such as confirmation, tracking, and fulfillment status - may be returned to that platform so it can provide updates in the interface you chose. Your direct interactions with that platform are governed by the platform provider’s own privacy terms.

6. We Do Not Sell Personal Information

Liown Capital does not sell personal information for monetary consideration. If this practice changes, we will update this policy and provide legally required notice and opt-out choices.

Certain disclosures involving advertising, analytics, personalization, or partner offers may be considered “sharing” or targeted advertising under an applicable U.S. state privacy law. Where that definition applies, you may opt out by reviewing this section, sending a request to legal@liowncapital.com, or using a legally recognized Global Privacy Control signal where supported.

7. Consumer Rights and Choices

Depending on your residence and subject to applicable exceptions, you may have the following rights regarding your personal information:

  • Know and access: request information about personal data collected, used, disclosed, sold, or shared.
  • Deletion: request deletion of personal information we collected from you.
  • Correction: request correction of inaccurate personal information.
  • Portability: request a copy of electronic personal information in a readily usable format.
  • Opt out: opt out of a sale, sharing, or targeted advertising where applicable.
  • Non-discrimination: exercise an applicable privacy right without unlawful discriminatory treatment.

How to exercise your rights

Submit a request to legal@liowncapital.com. We will verify your identity by matching information you provide with relevant records. We will confirm receipt within 10 business days and aim to respond to a verifiable request within 45 days. If reasonably necessary, we may extend the response period by up to another 45 days and will explain the extension in writing.

Responses will generally cover the 12-month period preceding the request and will explain any reason we cannot comply. We do not ordinarily charge a fee unless a request is excessive, repetitive, or manifestly unfounded. If applicable law requires a shorter timeline or broader disclosure period, we will follow that law.

If you need disability-related assistance accessing this policy or exercising a right, email legal@liowncapital.com.

Agentic transactions

When you authorize an AI agent or similar service to interact with Liown Capital or a participating brand, information necessary to complete the requested interaction may be processed under this policy. You may request access to or deletion of information by contacting our legal team.

8. Data Security Measures

We use administrative, technical, and organizational safeguards designed to protect personal information from unauthorized access, disclosure, alteration, and destruction. Measures may include encryption, firewalls, secure infrastructure, workforce training, system monitoring, periodic reviews, and a process for responding to security incidents. No method of transmission or storage is completely secure.

9. Updates to This Privacy Policy

The effective date of the latest revision appears at the top of this policy. We may update this policy as our services, practices, or legal obligations change. When a material change requires additional notice, we may provide that notice by email, a Website alert, or another appropriate communication method.

10. Canada Privacy Rights

Liown Capital recognizes the importance of transparency when handling personal information relating to residents of Canada. The following information is provided in connection with the Personal Information Protection and Electronic Documents Act (PIPEDA) and applicable provincial law.

  • Processing location: Canadian personal information may be processed and stored in the United States by Liown Capital and service providers.
  • Purpose of transfer: transfers support operations such as commerce, fulfillment, communications, advertising, analytics, and enterprise administration.
  • Protection: we use contractual and operational measures intended to restrict information to authorized purposes and provide appropriate protection.
  • Right to information: Canadian residents may request more detail about our use of U.S.-based service providers through the contact methods above.
  • International transfer: by providing personal information, you acknowledge that it may be transferred to and processed in the United States for the purposes described here.

Where this policy conflicts with applicable Canadian federal or provincial privacy law, the applicable Canadian law controls. For additional information, Canadian residents may consult the Office of the Privacy Commissioner of Canada.

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